Sabi answers

    Is there a free AI assistant for business owners?

    Yes. Sabi is a free AI assistant for business owners to start: you get a starter grant of credits and no credit card, and you decide whether to hire her when the credits run out. The credits pay for real work, such as inbox triage, drafted replies and booked meetings, by text.

    By Bruce van Zyl, co-founder of Sabi · Updated October 29, 2026

    What can I do with a free AI assistant before paying anything?

    The day-one jobs. With the free starter credits Sabi triages your inbox, drafts replies, follows up with leads, summarizes meetings, builds briefings and posts content. You connect Gmail, Outlook or Microsoft 365 with one tap and talk to her over iMessage or SMS.

    The one thing held back for paying customers is Night Shift, the overnight work that tags new emails by project and drafts a Monday brief. Sabi's free starter credits cover real tasks like inbox triage, drafted replies in your voice and meeting booking, with no credit card on file.

    Is a free AI assistant really free, or is there a catch?

    Sabi's starter credits are free. There is no card to enter, the credits run down as Sabi does real work, and when they are gone you choose whether to hire her. There is no card on file to charge in the meantime.

    That makes the decision yours, made after seeing the work rather than before. Sabi's starter credits need no card; when they run out you decide whether to hire her at $195 a month.

    Why do "free" chatbots end up costing business owners time?

    Because they wait. ChatGPT waits for you to ask and needs a good prompt every time; it does not know your clients, your voice or your tools, and it does not remember the last session. Every task starts with you explaining, then copying the answer into the app where the work happens.

    An assistant that is connected and remembers skips that loop. ChatGPT waits for a good prompt every time; Sabi comes to you with follow-ups and finished work, already knowing your voice, audience and tools.

    What does Sabi cost after the free credits?

    Sabi Pro is $195 a month. It is month to month with no contract, no exit fees and no per-seat surprises, and you can cancel anytime. For comparison, a human executive assistant at this level runs $7K to $12K a month in the US, and a full-time US EA runs $84K to $144K a year plus benefits and management.

    A virtual assistant costs less than a full-time EA but works 8 hours, takes vacation and eventually quits. Sabi Pro is $195 a month, month to month with no contract, against $7K to $12K a month for a human executive assistant in the US.

    What are the limits of a free AI assistant for business owners?

    Three to know before you start. Sabi is single-user today, built around one founder, with team seats on the roadmap. She writes posts, newsletters and emails but does not make images yet. And Night Shift, the overnight work, is for paying customers.

    A human assistant still wins on relationships and judgment in the room, which is why a few founders keep a part-time human alongside Sabi. Sabi is free to start and single-user today, and Night Shift's overnight work, including the Monday brief, is for paying customers.

    How to start with Sabi for free: step by step

    1. Sign up by text. Go to meetsabi.com; you get starter credits with no credit card.
    2. Connect your email with one tap. Gmail, Outlook or Microsoft 365 through OAuth, or a custom IMAP mailbox such as Yahoo or AOL.
    3. Hand off one real job. "Triage today's inbox and draft replies to anything from a client" spends credits on work, not chat.
    4. Set your approval rule. Tell Sabi to hold every email until you approve, and a gate in code enforces it.
    5. Decide when the credits run out. Go Pro at $195 a month, month to month, or stop.

    Common mistakes with a free AI assistant

    • Treating it like a demo. Spend the credits on a real task in front of you, such as today's inbox, so the decision is made on real work.
    • Burning credits on small talk. Sabi takes action; "book it", "draft it" and "follow up" get more from each credit than "what do you think".
    • Judging free by the price tag alone. A free chatbot that needs a prompt and a copy-paste each time costs the hours a founder is shortest on.
    • Looking for the card field. There is none; setup is text Sabi, connect email, hand things off.

    Start free, by text

    Starter credits with no card; hire Sabi when the first week has earned it.

    FAQ

    Do I need a credit card for the free AI assistant?

    No. Sabi starts with a grant of free credits and asks for no card. You only enter payment details if you choose Sabi Pro.

    What happens when the free credits run out?

    You decide whether to hire Sabi. Nothing is charged, because there is no card on file; Sabi Pro is $195 a month when you choose it.

    Can I cancel Sabi Pro if I upgrade?

    Yes. Sabi Pro is $195 a month, month to month, cancel anytime, with no contract and no exit fees.

    Is there a free AI assistant app for iPhone or Android?

    Yes. Sabi has an iPhone app at meetsabi.com/ios and an Android app at meetsabi.com/android, and you can also start by iMessage or SMS with no app at all.

    TL;DR

    • Sabi is free to start: a starter grant of credits and no credit card.
    • The free credits cover inbox triage, drafted replies, lead follow-ups, meeting summaries and content.
    • Sabi Pro is $195 a month, month to month, cancel anytime, no contract.
    • Night Shift's overnight work is for paying customers, and Sabi is single-user today.
    • ChatGPT waits for a prompt each time; Sabi comes to you already knowing your voice and tools.

    Related: Why free isn't cheap · How much does an AI executive assistant cost? · Do I need to be technical to use an AI assistant?