An AI executive assistant costs $195 a month for Sabi Pro, month to month with no contract, and you start free with a grant of starter credits and no credit card. A human executive assistant at the same level runs $7K to $12K a month in the US.
By Bruce van Zyl, co-founder of Sabi · Updated October 29, 2026
Sabi Pro is $195 a month. It is month to month, you can cancel anytime, and there is no contract, no exit fee and no per-seat surprise waiting on the invoice.
Before you pay anything, you get a starter grant of Sabi credits with no credit card attached. You use them on real work, and when they run out you decide whether to hire her.
Sabi Pro costs $195 a month, billed month to month with no contract, after a free starter grant of credits that needs no card.
A human executive assistant working at the level Sabi covers runs $7K to $12K a month in the US. A full-time US EA costs $84K to $144K a year in salary, and that is before benefits and the management time it takes to keep someone good.
Those are the figures Sabi uses when founders ask for the comparison; they leave out recruiting and ramp-up.
A full-time US executive assistant runs $84K to $144K a year plus benefits and management, while Sabi Pro runs $195 a month with no contract.
Often on the hourly rate, rarely on the whole picture. A virtual assistant works 8 hours, takes vacation and eventually quits, and you retrain the replacement.
Sabi remembers your business, your clients and your priorities between conversations, so there is no retraining after a holiday or a resignation. The deeper comparison is on Should I hire a virtual assistant or use an AI assistant?
A VA works 8 hours a day, takes vacation and eventually quits; Sabi remembers your business between conversations and costs a flat $195 a month.
Day-one work across the whole business, not one tool. Sabi triages your inbox and drafts replies in your voice, books and reschedules meetings, follows up with leads on a cadence you approve, writes posts and newsletters, preps you before calls and texts you a daily or weekly KPI snapshot.
Paying customers also get Night Shift, overnight work that indexes new emails by project, studies your calendar patterns and drafts a Monday morning brief for review. She connects to over 3,000 tools, including Gmail, Google Calendar, HubSpot, Salesforce, Stripe and QuickBooks.
In Sabi's experience most founders save 15 to 25 hours a week within the first month on Sabi Pro at $195 a month.
Yes, to start. Sabi's starter credits are free, need no card, and cover the same inbox, calendar and follow-up work the paid plan does. What runs out is the credit balance, not the feature list.
The price does not buy everything. A human EA still wins on relationships and judgment in the room, and Sabi is single-user today with team seats on the roadmap. Details on the free tier: Is there a free AI assistant for business owners?
Sabi is free to start with a grant of credits and no credit card, then $195 a month for Sabi Pro when you choose to hire her.
Your starter credits are free and need no card, so the first month of evidence costs you a text message.
No. Sabi Pro is $195 a month, month to month, with no contract and no exit fees. Cancel anytime from your account.
Not today, because Sabi is single-user and built around one founder. Team seats are on the roadmap, and the pricing promise is no per-seat surprises.
You decide whether to hire her at $195 a month. Nothing is charged automatically because there is no card on file.
For most founders who use Sabi, yes; they keep no human assistant. A few keep a part-time human for in-person errands or sensitive relationships, where a person still wins.
Related: Best AI Executive Assistant · Should I hire a virtual assistant or use an AI assistant? · Is there a free AI assistant for business owners? · What is the best AI assistant for founders?